Michelle Russell
- Birthday: October 19
- Qualification: B.J. in Advertising, University of Missouri – Columbia
- Hometown: Kansas City, Missouri, USA
- Team: US Marketing Lead, Pakka Inc., USA
- Hobby: Exploring the outdoors, cooking, and moving my body (especially after tacos)
I recently joined Pakka as the US Marketing Lead, bringing along 15+ years of experience building better-for-you food brands and working at the sweet spot between marketing and sales. I’ve always been drawn to roles where creative thinking, strategic moves, and cross-team collaboration come together—whether that’s sales, R&D, leadership, or ops.
At Pakka, I’m focused on launching the brand in the US and building a strong marketing foundation to back our sales team and fuel long-term growth. What pulled me in? The mission, the values, and the chance to co-write Pakka’s story in a whole new market. That kind of opportunity doesn’t come often.
Before this, I spent over a decade in the wine industry, marketing everything from premium to luxury labels. Wine has a way of bringing people together—way more chill and approachable than it sometimes seems. And let’s be honest, there’s a bottle out there for everyone.
I live just outside Portland, Oregon with my husband, our 10-year-old daughter, our cavapoo Rosie, and two cats, Cali and Mo. Outside work, you’ll usually find me outdoors—hiking, biking, paddleboarding, or keeping up with my daughter’s energy. I’m big on cooking, restaurant-hopping, and yes—iced lattes are my forever go-to. Also, if it were socially acceptable to live on tacos and sushi, I totally would.
